One of the basic rules of bookmaking is that if someone has a particular view on a match or situation then we, as bookmakers, should try and provide them with an opportunity to place a bet on it. It’s one of the reasons why, for instance, we’ve seen such an expansion...
VAR: The next phase in sports betting? Jonathon Hurst, Kambi’s Head of Live Football, looks at the introduction of video assistant referees and how this new phenomenon could impact the sports-betting industry as a whole. 1) How has the introduction of VAR been felt on...