2022: The year of tribal-operated sports betting?
Having signed partnerships with Desert Diamond Casinos and Saginaw Chippewa Gaming Enterprises in recent months, David Bretnitz, Senior Director of Sales at Kambi, examines the scale of the sports betting opportunities for tribal operators in 2022 and how tribes can...
How will the Ontario’s sports betting market be won?
Sarah Robertson, Kambi’s SVP Sales, predicts the province will be a “unique” and fierce “battleground” when Ontario’s online sports betting market springs wide open on April 4. In an interview with PlayOntario, the Kambi Group senior vice president of sales said...
Why product rather than marketing will be the key US battleground
While operators continue to spend vast sums on marketing at the cost of profit, the time will come when they will be judged on the quality of their sportsbook rather than the frequency of their price boosts, writes James Letchford, Director of Pre-Sales Solutions at...