
Topics including AI trading and player engagement take centre stage as event returns on 3-4 June to explore why the future of sports betting is now
Kambi, the home of premium sports betting solutions, has announced a comprehensive lineup of sessions for the upcoming Festival of Sportsbook 2025, as the returning online content series prepares to explore the key topics and tools modern sportsbooks can harness to gain a competitive edge.
Now in its fifth year, the two-day event running from 3–4 June will bring together experts from Kambi and stakeholders across the sports betting landscape to examine the tools and technologies operators need to gain an edge in a fast-evolving market. From AI trading to risk management to player engagement, the Festival’s sessions will showcase how the future of sports betting is already here.
The Festival will open with an Executive Panel examining key developments shaping the sector, featuring Kambi CEO Werner Becher, LiveScore Group CEO Sam Sadi and Deputy CEO of KTO Group Jeff Tabone.
This year, the wider industry is being invited to shape the Festival’s agenda for the first time to determine the topic of the event’s final session. The vote will take place on Kambi’s social media channels over the coming days.
Gerard Starkey, Senior Vice President of Marketing and Communications at Kambi, said: “We’re excited to welcome our partners, peers and industry stakeholders back for what promises to be the most engaging Festival of Sportsbook yet.
“With the pace of competition, regulation and technological change, succeeding in today’s sports betting industry is more challenging for operators than ever before. This year’s Festival aims to shed light on the innovations and strategies they can harness to get ahead and take their businesses to new heights.”
Registration for Kambi’s Festival of sportsbook is now open, and you can find out more by visiting www.kambi.com/festival
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