Turnkey Sportsbook
The world's leading end-to-end sportsbook solution
The world's leading end-to-end sportsbook solution
Kambi’s flagship Turnkey Sportsbook is trusted by more than 50 operators across the globe to deliver an unparalleled combination of revenue growth, technological power and regulatory certainty, offering all the tools required to grow faster than the market.
With an unmatched record of online and on-property delivery, alongside industry-leading stability and uptime, this turnkey sportsbook software encompasses a broad offering, from scalable technology and odds-compiling through to customer intelligence and risk management – built on and delivered through a high-performance, in-house developed sports betting platform.
The scale of Kambi’s global network gives its Turnkey Sportsbook the edge over competitors, with Kambi able to leverage its unique data insights to deliver precision pricing, effective risk management and drive product development.
A fully open solution, its appeal is further enhanced by immense flexibility. Through Kambi’s Turnkey Sportsbook operators have the option to exercise a sliding scale of control over crucial elements of the front-end experience including odds, as well as the ability to integrate third-party content to increase differentiation.
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Ready to unleash your sportsbook potential?
Contact us today to find out how Kambi’s Turnkey Sportsbook can take your sportsbook to new heights
Why choose Kambi’s Turnkey Sportsbook?
Kambi’s Turnkey Sportsbook offers the advanced technology partners need to succeed, fully configurable to any strategy and online or on-property sports betting ambitions.
Kambi’s Turnkey Sportsbook offers the advanced technology partners need to succeed, fully configurable to any strategy and online or on-property sports betting ambitions.
Power of the network
- Unparalleled scale: Tens of billions of dollars in liquidity is processed through the Turnkey Sportsbook, enabling Kambi to deliver stronger pricing accuracy and stronger margins for partners
- Robust data engine: Every bet placed on the Kambi network generates a continuous stream of data, which we leverage to drive continuous enhancements to our products and services
- The Network effect: As the Kambi network grows, so does the value it offers to our partners, with each bet informing strategy and best practice across all aspects of our business including product development, pricing and risk management
- Global reach: Partnered with over 50 operators on six continents, providing a deep understanding of local regulatory requirements across the globe
The industry's leading Bet Builder
- Unmatched combinability: The Kambi Bet Builder enables players to drive their own sports betting experiences, combining selections across not only the same event, but different events and sports
- In-play and cash out: Kambi’s Bet Builder incorporates in-play and cash out functionality across multiple sports
- Built into core of the sportsbook: Delivering an integrated and intuitive experience with no disruptions to the user experience
Advanced AI-driven trading
- Proven at scale: AI pricing and trading accounts for over 30% of Kambi’s operator GGR, demonstrating both its relability and commercial impact across thousands of events every year
- Empowering complex bet offers: From multi-leg bet builders to advanced player props, AI unlocks richer and more engaging betting opportunities that traditional trading alone cannot deliver
- Unmatched quality: Trained on billions of network bets, our AI models provide unrivalled availability and accuracy of odds, continuously refining in real time to optimise margins
What's included with Kambi's Turnkey Sportsbook?
Advanced trading function
Combining decades of human expertise with the industry’s most advanced AI-driven capabilities, Kambi’s trading function is 100% in-house and offers highly accurate odds proven to engage players and drive enhanced margins. Delivering 450,000 live events and over one million pre-match markets every year across a immense array of global sports, Kambi’s Turnkey Sportsbook incorporates a deep range of player props and instant betting opportunities.
Risk management expertise
Kambi employs highly automated models in combination with extensive human expertise to successfully and consistently manage the most complex levels of sportsbook risk. As the complexity of the offering expands so does the complexity of liability management, and the sophistication of Kambi’s risk processes and profitability assessments ensure an extensive offering that can both engage customers and drive consistent returns for partners.
Speed to market and regulatory compliance
Completing 40+ full turnkey launches in 2024 alone ,
Kambi’s technology is built to launch partners at speed and pivot swiftly to meet any local requirements. For example, the company’s unique Offering Compliance Automation solution automatically filters the offering as per local regulations – not only ensuring all compliance requirements are met, but also guaranteeing our partners can launch into new jurisdictions at speed and with confidence in a full and competitive offering.
Dynamic front end and fully open platform
Kambi’s front end offers a sliding scale of control, whether it’s our high performance out-of-the-box solution or full front end ownership, enabling partners to tailor the user experience to their specific needs and focus their resources where they can have the greatest impact. The Turnkey Sportsbook platform is fully open, allowing partners the opportunity to leverage third-party content in order to drive even greater differentiation.
Player Account Management (PAM)
Kambi also offers the option to integrate a full-service player account management (PAM) platform designed and optimised to work seamlessly with the Kambi Turnkey Sportsbook. Built with regulatory compliance at its core, Kambi’s in-house PAM includes everything operators need to manage the player lifecycle, such as registration, banking, KYC, bonus and loyalty engines, as well as an integrated casino platform. While partners will continue to have the flexibility to work with trusted third-party PAM providers, this new option delivers a seamless turnkey experience for those seeking maximum simplicity and speed, whether it’s online, retail or mobile on-premise betting.
Retail sportsbook: redefining the on-property experience
Kambi’s market-leading retail sportsbook solution empowers operators to deliver a seamless, premium on-property betting experience that mirrors the performance and pace of online betting. Our fully managed retail offering brings together state-of-the-art self-service betting terminals (SSBTs), over-the-counter solutions and impactful digital signage — all underpinned by Kambi’s high-performance platform. Designed for scalability and flexibility, Kambi’s retail solution enables operators to boost property-wide engagement and deliver-long-term growth.
Key benefits include:
- True omni-channel solution to create frictionless sports betting experiences for your players
- Market-leading Bring Your Own Device technology, allowing players to build bets anywhere and place them instantly via QR code on-property
- Hardware-agnostic software compatible with a wide range of SSBT and terminal providers
- Highly customisable UI/UX to reflect your brand and stand out from the competition
- Proven operational excellence, backed by Kambi’s expertise in trading, risk management and compliance
Trusted by more than 50 of the world's leading operators
Kambi Engage is Kambi’s dedicated third-party supplier ecosystem. Complementing the broad toolbox of engagement solutions available on the Kambi platform, it is a carefully curated selection of third-party engagement solutions integrated into the Kambi’s Turnkey Sportsbook offering partners unmatched product depth and flexibility.
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BETEGY
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Epoxy.ai
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OtherLevels
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Pliable
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Splash Tech
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STATSCORE
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VAIX
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Xtremepush
How we support our partners
Kambi is dedicated to the success of each partner, and we view each operator as far more than a client to be managed. Each is a unique partnership built on ongoing support and collaboration. Daily interaction is a key function of Kambi’s Partner Success department, which is a variation of the Customer Success methodology employed by many major corporations around the world.
Here are some of the key support functions Kambi provides:
Integration Managers
Kambi’s integration team will be there to support partners at every stage from signing to going live, guiding through every aspect of the integration and providing on-hand and on-location expertise at launch and beyond
Partner Success Managers
Every Kambi partner has a dedicated Partner Success Manager. There to provide ongoing, day-to-day support, they work closely with partners to ensure a full understanding of their goals and strategies, and working collaboratively to effectively meet them.
Product Partner Managers
Kambi’s Product Partner Managers are the go-to source of information for every new development and innovation within the Kambi sportsbook, giving you all the info you need to elevate the customer experience and deliver memorable sports betting experiences to keep players coming back.
Learn more about Kambi
Kambi is the home of premium sports betting solutions, trusted by some of the industry’s leading brands to deliver cutting-edge sportsbook technology and services. With a full suite of products, including Turnkey Sportsbook, Bet Builder, Esports and Front End, Kambi gives operators the competitive edge required to grow and outperform the market.
As a publicly listed company and one of the industry’s most established B2B providers, Kambi brings transparency, accountability and long-term stability to every partnership. Our technology is live in 60+ regulated jurisdictions, backed by a rigorous approach to regulatory compliance, cyber security and sports integrity.
Kambi’s proven track record, scale and focus on operational excellence make us the ideal partner for those looking to add a trusted, market-leading odds solution to their sportsbook.