Kambi unveils 2025 Sports Betting Trends Report: Bet builder, player props and AI trading
Download the report Discover unique insights from one of the world’s largest sports betting networks — including how 88% of pre-match Bet Builders on the most recent Super Bowl contained a player prop — in latest Trends Report Kambi, the home of premium sports betting...Adapting your sportsbook to meet state-specific regulations in the US
With every US state setting its own rules, operators need adaptable, compliant sportsbook technology. Drawing on years of experience across regulated markets, Kambi outlines how operators can scale confidently. Regulated sports betting in the United States continues...
The on-property opportunity: How sportsbooks can lend casinos an edge
How sportsbooks can bring in new audiences and enhance engagement from existing ones In most regulated sports betting markets around the world, retail sportsbooks are far from a novel concept. In countries throughout Europe such as Belgium, Sweden and the UK betting...
Optimising NFL betting for peak season and Super Bowl: A guide for sportsbooks
As the NFL season reaches its midpoint, operators are entering potentially the most lucrative and demanding stretch of the US sporting calendar. From packed Sunday slates to the Super Bowl, the most bet-on event in American sports, sportsbooks must...