{"id":154,"date":"2026-02-12T08:00:00","date_gmt":"2026-02-12T08:00:00","guid":{"rendered":"https:\/\/staging.kambi.com\/press-release\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/"},"modified":"2026-02-12T08:00:00","modified_gmt":"2026-02-12T08:00:00","slug":"kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch","status":"publish","type":"press_release","link":"https:\/\/www.kambi.com\/es\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/","title":{"rendered":"Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch"},"content":{"rendered":"<div class=\"mfn-preamble\">\n<p><em><strong>SuomiVeto, led by the team behind the successful launch of BetCity with Kambi in the Netherlands, will leverage Kambi\u2019s premium sports betting technology to support its entry into Finland\u2019s newly regulated market in 2027<\/strong><\/em><\/p>\n<\/div>\n<div class=\"mfn-body\">\n<p>Kambi Group plc (\u201cKambi\u201d), the home of premium sports betting solutions, has signed a long-term agreement to provide its Turnkey Sportsbook to SuomiVeto, a new operator preparing to enter the Finnish market once the country transitions to a licensing system in July 2027.\u00a0<br \/>\u00a0<br \/>SuomiVeto is operated by the same experienced team behind the successful launch of BetCity in the Netherlands. Kambi partnered with BetCity ahead of the launch of Netherlands\u2019 regulated market in 2021, supporting its growth to become one of the country\u2019s leading sportsbooks.\u00a0<br \/>\u00a0<br \/>SuomiVeto aims to apply this proven approach to establish a strong foothold in Finland from day one, combining a high-impact marketing strategy with the strengths of Kambi\u2019s world-leading Turnkey Sportsbook.\u00a0<br \/>\u00a0<br \/>Kambi\u2019s end-to-end sportsbook will power SuomiVeto\u2019s launch with a complete suite of cutting-edge technology and services, including its robust sportsbook platform, advanced pricing and trading, market-leading compliance and comprehensive offering depth across sports and bet types. With flexible differentiation tools and operational support, SuomiVeto will benefit from a fast-to-market, fully scalable solution proven to deliver strong performance in newly regulated markets.\u00a0<br \/>\u00a0<br \/><strong>Werner Becher, Kambi Group CEO, said:<\/strong> \u201cWe are delighted to partner with SuomiVeto ahead of the launch of Finland\u2019s regulated market. Their team has already demonstrated their ability to build a market-leading brand with BetCity, and we look forward to helping them replicate \u2014 and exceed \u2014 that success in Finland. With our Turnkey Sportsbook and extensive experience supporting launches in newly regulated markets, SuomiVeto will be well positioned for long-term sportsbook growth.\u201d\u00a0<br \/>\u00a0<br \/><strong>Melvin Bostelaar, Co-Founder of SuomiVeto, said:<\/strong> \u201cWhen selecting a partner, we wanted to work with a true market leader \u2014 and that\u2019s exactly what we have with Kambi. Their technology, expertise and operational excellence were instrumental to BetCity\u2019s rapid growth, and we believe the same formula will set SuomiVeto up for success. Our ambition is to become one of Finland\u2019s leading sportsbooks, and with Kambi\u2019s Turnkey Sportsbook solution and our bold marketing strategy, we are confident we can achieve that from day one.\u201d\u00a0<\/p>\n<p><strong>Joey Singels, Co-Founder of SuomiVeto, added:<\/strong> \u201cOur previous collaboration with Kambi in the Netherlands demonstrated the value of working with a best-in-class sportsbook partner. As we prepare for the regulated Finnish market, choosing Kambi was a natural decision. Their advanced technology, trading expertise and experience in regulated environments give us the foundation we need to become a market leader once again. We look forward to building a strong and differentiated sportsbook offering together in Finland.\u201d\u00a0<\/p>\n<\/div>\n<div class=\"mfn-footer mfn-contacts mfn-3bd1a7eea613\">\n<p><strong class=\"mfn-heading-1\">For further information, please contact:<\/strong><\/p>\n<hr\/>\n<p>Mattias Frithiof<br \/>SVP Investor Relations &amp; Sustainability<br \/><a href=\"mailto:Mattias.Frithiof@kambi.com\" rel=\"noopener\" target=\"_blank\">Mattias.Frithiof@kambi.com<\/a><br \/>Mobile: +46 73-599 45 77<\/p>\n<\/div>\n<div class=\"mfn-footer mfn-a3ccf6fa87cb\">\n<p><strong class=\"mfn-heading-1\">For media enquiries, please contact:<\/strong><\/p>\n<hr\/>\n<p><a href=\"mailto:pressoffice@kambi.com\" rel=\"noopener\" target=\"_blank\">pressoffice@kambi.com<\/a>\u00a0<\/p>\n<p>Andy Roocroft <br \/>Head of PR &amp; Communications\u00a0<br \/><a href=\"mailto:andy.roocroft@kambi.com\" rel=\"noopener\" target=\"_blank\">andy.roocroft@kambi.com<\/a><\/p>\n<\/div>\n<div class=\"mfn-footer mfn-about mfn-69f15e07a220\">\n<p><strong class=\"mfn-heading-1\">About Kambi<\/strong><\/p>\n<hr\/>\n<p>Kambi Group is the home of premium sports betting services for licensed B2C gaming operators. Kambi\u2019s portfolio of market-leading products include Turnkey Sportsbook, Odds Feed+, Managed Trading, Bet Builder, Esports, Front End and Sportsbook Platform. Kambi Group also operates esports data and odds supplier Abios, front end technology experts Shape Games and cutting-edge AI trading division Tzeract. Kambi Group\u2019s partners include ATG, Bally\u2019s Corporation, Corredor Empresarial, Kindred Group, LeoVegas, LiveScore, Rush Street Interactive and Svenska Spel. Kambi Group employs more than 1,000 staff across offices in Malta (headquarters), Australia, Denmark, Philippines, Romania, Sweden, the UK and the United States.<\/p>\n<p>Kambi utilises a best of breed security approach and is ISO 27001 and eCOGRA certified. Kambi Group plc is listed on Nasdaq First North Growth Market under the symbol &#34;KAMBI&#34;.<\/p>\n<p>The Company&#39;s Certified Advisor is Redeye AB.<\/p>\n<\/div>\n<div class=\"mfn-footer mfn-attachment mfn-attachment-image\">\n<p><strong class=\"mfn-heading-1\">Image Attachments<\/strong><\/p>\n<hr\/>\n<p><a href=\"https:\/\/storage.mfn.se\/a\/kambi-group\/8a4b8cef-3d5b-46e4-b626-497ef542a1a8\/kambi-x-suomiveto.png\" rel=\"noopener\" target=\"_blank\">Kambi X SuomiVeto<\/a><\/p>\n<\/div>\n<div class=\"mfn-footer mfn-attachment mfn-attachment-general\">\n<p><strong class=\"mfn-heading-1\">Attachments<\/strong><\/p>\n<hr\/>\n<p><a class=\"mfn-generated mfn-primary\" href=\"https:\/\/storage.mfn.se\/792ed139-ace5-41e8-b991-e47015717eae\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch.pdf\" rel=\"noopener\" target=\"_blank\">Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch<\/a><\/p>\n<\/div>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"wpcf-remoteid":"7eb9f215-8ee0-407b-908a-c31e4d73c4e3","wpcf-regulated":"0","wpcf-isfinancial":"0","wpcf-publishedyear":"2026","wpcf-published":"1770883200","banc-mfn-type":"ir","banc-mfn-lang":"en"},"press_release_type":[56,258,260],"class_list":["post-154","press_release","type-press_release","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch - www.kambi.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kambi.com\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch - www.kambi.com\" \/>\n<meta property=\"og:description\" content=\"SuomiVeto, led by the team behind the successful launch of BetCity with Kambi in the Netherlands, will leverage Kambi\u2019s premium sports betting technology to support its entry into Finland\u2019s newly regulated market in 2027 Kambi Group plc (\u201cKambi\u201d), the home of premium sports betting solutions, has signed a long-term agreement to provide its Turnkey Sportsbook [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kambi.com\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/\" \/>\n<meta property=\"og:site_name\" content=\"www.kambi.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.kambi.com\\\/investors\\\/news-pr\\\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\\\/\",\"url\":\"https:\\\/\\\/www.kambi.com\\\/investors\\\/news-pr\\\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\\\/\",\"name\":\"Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch - www.kambi.com\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.kambi.com\\\/#website\"},\"datePublished\":\"2026-02-12T08:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.kambi.com\\\/investors\\\/news-pr\\\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.kambi.com\\\/investors\\\/news-pr\\\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.kambi.com\\\/investors\\\/news-pr\\\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.kambi.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Press Releases\",\"item\":\"https:\\\/\\\/www.kambi.com\\\/investors\\\/news-pr\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.kambi.com\\\/#website\",\"url\":\"https:\\\/\\\/www.kambi.com\\\/\",\"name\":\"www.kambi.com\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.kambi.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch - www.kambi.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.kambi.com\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/","og_locale":"es_ES","og_type":"article","og_title":"Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch - www.kambi.com","og_description":"SuomiVeto, led by the team behind the successful launch of BetCity with Kambi in the Netherlands, will leverage Kambi\u2019s premium sports betting technology to support its entry into Finland\u2019s newly regulated market in 2027 Kambi Group plc (\u201cKambi\u201d), the home of premium sports betting solutions, has signed a long-term agreement to provide its Turnkey Sportsbook [&hellip;]","og_url":"https:\/\/www.kambi.com\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/","og_site_name":"www.kambi.com","twitter_card":"summary_large_image","twitter_misc":{"Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.kambi.com\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/","url":"https:\/\/www.kambi.com\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/","name":"Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch - www.kambi.com","isPartOf":{"@id":"https:\/\/www.kambi.com\/#website"},"datePublished":"2026-02-12T08:00:00+00:00","breadcrumb":{"@id":"https:\/\/www.kambi.com\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.kambi.com\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.kambi.com\/investors\/news-pr\/kambi-group-plc-signs-turnkey-sportsbook-partnership-with-suomiveto-for-regulated-finnish-market-launch\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.kambi.com\/es\/"},{"@type":"ListItem","position":2,"name":"Press Releases","item":"https:\/\/www.kambi.com\/investors\/news-pr\/"},{"@type":"ListItem","position":3,"name":"Kambi Group plc signs Turnkey Sportsbook partnership with SuomiVeto for regulated Finnish market launch"}]},{"@type":"WebSite","@id":"https:\/\/www.kambi.com\/#website","url":"https:\/\/www.kambi.com\/","name":"www.kambi.com","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.kambi.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"}]}},"_links":{"self":[{"href":"https:\/\/www.kambi.com\/es\/wp-json\/wp\/v2\/press_release\/154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kambi.com\/es\/wp-json\/wp\/v2\/press_release"}],"about":[{"href":"https:\/\/www.kambi.com\/es\/wp-json\/wp\/v2\/types\/press_release"}],"wp:attachment":[{"href":"https:\/\/www.kambi.com\/es\/wp-json\/wp\/v2\/media?parent=154"}],"wp:term":[{"taxonomy":"press_release_type","embeddable":true,"href":"https:\/\/www.kambi.com\/es\/wp-json\/wp\/v2\/press_release_type?post=154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}